Are you interested in expanding your salon services to include eyebrow tint procedures? This is a fairly new process that's taken the beauty world by storm, and smart stylists are capitalizing on the trend!
Full, thick eyebrows enhance anyone's appearance, instantly bringing vitality and expression to their face. Yet, not everyone can achieve this look.
For many people, beautifully defined eyebrows are nothing but a pipe dream. Their brow hairs might be naturally fair, for instance. Or, they might have over-plucked years ago and they're still working to fill the spaces back in.
An eyebrow tint can transform their face and give them a major confidence boost. In today's post, we're sharing everything you need to stock your space and get started!
Why Should You Offer Eyebrow Tint Services?
Bold, dramatic eyebrows continue to take the industry by storm. One recent report predicted that brushed-up, gel-filled eyebrows would be the number-one beauty trend in 2023 -- a forecast that turned out to be true!
Individuals everywhere are begging for brows that look naturally thick and healthy, and they're going to great lengths to recreate this look if it doesn't come naturally. Usually, this means spending a small fortune on the cosmetics aisle at the local drugstore, trying product after product in an attempt to snag a perfect fit.
By offering tinting services to define and embolden your clients' brows, you can help them spend far less time in front of the mirror each morning. Eyebrow tints last around six weeks and can extend even longer if the client takes good care of them.
This process involves applying semi-permanent, vegan dye directly onto the eyebrows. While some people mistakenly believe the goal of this treatment is to darken the brows, it's simply designed to give them a better-defined shape, bolder color, and stronger brow line.
You can apply the dye to lengthen, fill in, or reshape each client's brows, making them appear fuller, wider, and even longer.
Step 1: Invest in the Right Tools
Before you can begin to offer professional eyebrow tinting services, you need to purchase the necessary supplies. As with most beauty niches, there are lots of items you can browse, but only a few must-have essentials.
The accessories to prioritize in the beginning include:
- Eyebrow tint color in a variety of colors
- Application brushes (disposable or reusable)
- Flocked applicators
- No-run developer cream
- Tint mixing dishes
- Petroleum jelly
- Cleansing pads
These same products can be used for both eyebrow and eyelash tinting. While you can purchase them all individually, you can usually save time and money by investing in an all-in-one bundle, instead. That's why we recommend starting with our exclusive Professional Salon Eyelash and Eyebrow Tint Kit.
In this kit, you'll receive all of the items listed above, plus eyelash tint supplies as well! This way, you can offer both types of services to your clients.
We've stocked our kit with five different shades of the highest-quality Kalentin Tint, ranging from blonde to blue-black. All of the tints are vegan and are designed for professional use only.
Always Use Professional Tools
No matter where you are in your esthetician career, everyone is looking to be as budget-conscious as possible these days. As a result, you might be tempted to cut corners and purchase low-cost beauty supplies for your brow tinting services.
This is especially the case if you shop for brow tint kits online. Though many beauty suppliers are legitimate, there are just as many unscrupulous providers waiting to deliver poor quality for a moderate price.
Instead, always invest in professional-quality tools and accessories any time you branch into a new service at your salon. Premium products won't just apply more smoothly and successfully, but they'll also give you better results, which equals happier repeat clients.
Step 2: Attend the Training
Brow and lash tinting is an art, and even the most skilled and experienced stylists still need to attend training before they begin.
If you're a licensed esthetician or cosmetologist in the United States, we offer a free online training course that will teach you everything you need to know about providing this service.
This course is considered continuing education and will cover all of the basic steps performed throughout the tinting procedure. It's performed online, so you can complete it on your own time.
Step 3: Advertise Your Services
By the time you finish your online training, you'll be ready to advertise this new service on all of your customer channels. The next step is to start spreading the word!
There are a few different ways you can do this. A few of the top places to share about your certification include:
- On your social media pages
- At your salon (e.g. bulletin board, flyers on the table)
- By word of mouth
As this service is so visual in nature, look for before and after pictures that truly show the impressive difference brow tinting can make. Images speak louder than words in this case, especially if someone is on the fence about tinting their brows and wants to know what to expect.
Not sure who your target audience should be for this service? That's easy: everyone!
Eyebrow tinting is safe and effective on any type of:
- Skin color
- Skin type
- Hair color
While it's a universally appealing procedure, two client groups can especially benefit from it. Let's take a look.
Clients whose hair is naturally thin or light-colored are ideal candidates for this salon service, as it can make their brows go from invisible to impressive!
While they can define their brows with a pencil or other makeup, the process is time-consuming and can become expensive. Tinting allows them to recharge their look for less time and money.
Graying hair is a natural part of the aging process. Hair follicles produce less color the older you get, which explains why stylists who offer coloring services continue to stay booked!
Eyebrows can likewise lose their pigment, which can make them disappear into a person's face. Instead of investing in any type of expensive procedure or pricey anti-aging products, your gray-haired clients should try brow tinting, instead! The dye helps to restore a more youthful appearance and wards off early signs of aging.
Sensitive Skin Clients
Do you have clients who are especially pain-averse or who have very sensitive skin? If so, they might not be ideal candidates for other types of brow procedures, such as waxing, threading, or microblading.
Still, that doesn't mean they don't deserve brows they love! They'll be happy to learn that tinting is an entirely pain-free procedure, from start to finish.
Finally, let's talk about one of the best parts of dyeing brows. The process is quick and the results last! If you have clients who cannot afford to spend 15 minutes on their brows each day, talk to them about this service.
They'll love the fact that they can get out of bed, and their brows are already done. Even if they spend a little time on the rest of their face, this is one step they can afford to skip.
Step 4: Perform the Brow Tint
You did it! You completed the certification, bought the supplies, and advertised your services. Now, it's time to apply brow tint on your first client.
While your training will offer a more comprehensive overview of the procedure, here's a quick breakdown of the different steps:
Prep the Brow Area
First, clean and prep the client's brows. Use a water-based makeup remover, applied on a cotton pad.
Define the Shape
Next, outline where each brow should begin, arch, and end. You can use a white eyeliner for this step, or a gentle white paste.
Protect the Skin
You don't want to dye or stain the skin around the client's brows! Protect that area by applying a thin layer of petroleum jelly.
Mix the Tint
When the area is ready, mix the tint to match the client's hair color as closely as possible. To do so, you'll combine the tint with the developer cream, stirring both together in your designated tint mixing dish.
When looking for the exact shade, try to find the darkest part of the client's hair, and use that as a starting point.
Apply the Tint
Next, apply the tint to the brows, being careful to follow the markings you made earlier. If any tint creeps outside the lines, use a cotton swab to quickly remove it.
Process the Tint
Once all the tint is on, cover the client's brows with plastic wrap and give the tint time to process. This can take up to 15 minutes depending on the shade.
When the color is ready, you can remove the excess tint with a moistened cotton pad.
Provide Expert Eyebrow Tint Services
With the right tools and training, you can start providing eyebrow tint services to your clients in no time! The key is making sure to purchase your supplies from a reputable company, like Lash Stuff!
We have all of the resources that professional estheticians need to take their salons to the next level. Feel free to shop all of our collections, and reach out if you have any questions!