What if making one change could turbocharge your spa or beauty business?
Magnesium lotion has proven to be a real game-changer for beauticians around the world. Unfortunately, many beauticians don't know the many benefits this lotion offers for both their clients and their bottom line.
Interested in learning more about the benefits of magnesium lotion? Keep reading to discover everything you need to know!
What Is Magnesium Lotion?
Magnesium lotion is a lotion made with magnesium. This allows your body to absorb the different benefits of magnesium.
You may have heard of some people taking magnesium supplements. This is often used to help supplement those who do not ingest enough magnesium as part of their daily diets.
However, magnesium lotion has become increasingly popular for health, beauty, and spa businesses. That is because the lotion itself can be very relaxing. At the same time, once your body absorbs the magnesium, you will experience many other benefits to enhance your quality of life.
In addition to general magnesium lotion tips, our guide will walk you through the different benefits of using this lotion. And you can use your knowledge of these benefits to help sell the lotion to your own clients.
How Does Magnesium Lotion Work?
Most of the benefits of magnesium come from the magnesium oxide, citrate, and chloride inside it. With magnesium lotion, you can absorb most of these health benefits transdermally.
In this case, "transdermal" is a fancy way of saying magnesium can be used topically. Not everyone uses magnesium in lotion form. Some prefer to use magnesium oil, gels, flakes, or as oral supplements.
In the health and beauty industry, this lotion has caught on because it can be integrated into massages and other services you already offer or sold as a product for home use. And once clients experience the difference magnesium makes, they will keep coming back for more (especially if you advertise the lotion on social media).
The rest of this magnesium lotion guide will help you learn more about what the lotion can do for your clients. It won't be too long before you're searching for the best magnesium lotion to stock your store with!
Magnesium Lotion Could Help With Skin Conditions
Do any of your clients suffer from skin conditions? In that case, they will be pleased to learn that the lotion can help to alleviate any pain or discomfort the conditions cause their skin.
Some of the conditions magnesium helps with include acne, eczema, rosacea, and more. Why is this? Basically, your body is more likely to produce histamines when your body is not producing enough magnesium on its own.
Those histamines can lead to different inflammatory skin issues. But magnesium lotion can help prevent that histamine production and possibly help clear up skin issues your clients may have. Considering how the lotion helps relieve pain and stress, the ability to clear up someone's skin is like the cherry on top!
The Lotion Could Reduce Pain
Chances are that your clients complain about occasional aches and pains. If this is the case, you should know one of the biggest magnesium lotion benefits of magnesium lotion is that it helps reduce pain.
There are two ways this lotion helps relieve pain. First, it helps to relax your muscles. This is why many, including athletes, rely on this lotion when their muscles are very tight or tense.
Second, magnesium helps calm down NDMA, the chemical in your body that produces pain. Between this and relaxing muscles, magnesium lotion can relax your clients like never before.
Magnesium Provides a Better Night's Sleep
No matter how healthy they are, people all around the world often struggle to get a good night's sleep. But if you begin selling magnesium lotion, your customers may be able to finally enjoy a good night's rest.
How does this work? As the magnesium is absorbed into someone's skin, it sends special signals to their brains. These signals tell your brain it is time to wind down so that the person can go to sleep.
Magnesium can help anyone to get a better and more fulfilling night's sleep. However, it is particularly effective for those who sometimes cannot sleep due to anxiety or insomnia.
Benefits of Magnesium Lotion: Could Repair Your Muscles
Remember when we said that many athletes rely on magnesium? Another reason for this is that magnesium lotion can help repair muscles.
This goes back to why magnesium is so effective for pain relief. When the body is sore or inflamed, it can take the muscles a long time to repair themselves. This often happens to those who play too hard or even work out too hard.
Massaging magnesium lotion into sore muscles does more than make somebody feel good. Once they remove the barrier of pain inside their bodies, your clients' muscles will be able to heal faster than they otherwise could. Even Kourtney Kardashian uses magnesium for muscle recovery!
Relief From Inflammatory Conditions
Ever hear the phrase "an ounce of prevention is better than a pound of cure?" This phrase describes another one of the magnesium lotion benefits that your customers will appreciate.
While magnesium lotion is good at easing pain flare-ups, it is even better at preventing these flare-ups from happening. For example, magnesium lotion can help provide relief to those who suffer from fibromyalgia or sciatica.
When left alone, both of those conditions can lead to muscle cramps. Such cramps may get worse over time. However, providing pain relief for the original condition can help prevent all of the pain that the condition might end up causing.
Magnesium Helps You Smell Better
What is the strangest objection a client ever had about lotion? For us, the strangest objections concern the smells of certain lotions. Despite all of the benefits these lotions have to offer, many are worried they will end up smelling bad.
That's not a concern when it comes to magnesium lotion. Why not? This lotion helps to minimize the odor that comes from perspiration.
For this reason, there are people all over the world who use topic magnesium as an alternative to deodorant. While that may not be something every client is interested in, chances are they will enjoy that the lotion helps them smell better throughout the day.
Improve Your Mood
Sometimes, clients confide to us that they are in a bad mood. It's understandable. On top of whatever may be going on in their personal lives, we all know the world is getting crazier by the day.
Magnesium lotion isn't going to make the day any less crazy. However, it serves as an effective way to improve the mood of your clients.
That's because magnesium can help to restore someone's brain chemical levels and hormonal levels to the normal range. Magnesium also helps provide energy, which can help when your bad moods are being caused by low energy.
Finally, magnesium boosts a person's mood even as the act of massaging the lotion into sore muscles helps relax clients. It's tough to be in a bad mood during a massage, and magnesium takes that good mood and makes it even better.
Relief From Stress
Have you ever noticed that you have to urinate more when you are stressed out? In fact, frequent visits to the bathroom can make people even more stressed during these times.
When somebody is very stressed, they lose more magnesium when they urinate. Magnesium helps to balance the hormone levels inside someone's body. So when they are already stressed and then lose the ability to balance those hormones, it makes matters worse.
Magnesium lotion helps restore that hormonal balance and helps your customers fight back against stress. In fact, this is one of the reasons that the lotion is effective at helping those with anxiety get a good night's sleep.
Of course, customers don't have to wait until they are stressed or anxious. Regularly using the lotion can help them be more relaxed each day!
Better Muscle Performance
Pain relief and muscle repair aren't the only reasons that athletes rely on magnesium lotion. Athletes and other active adults also use magnesium to help improve their muscle performance.
Over time, athletes using magnesium have been able to jump higher and grip harder. Their torsos have been more flexible and their joint rotation and extension have been improved.
Such benefits aren't limited to athletes and they aren't limited to younger people. Magnesium has helped restore mobility, strength, and overall flexibility for numerous groups. In fact, older people tend to reap some of the biggest benefits from magnesium lotion!
Take Your Business to the Next Level
Now you know the different benefits of magnesium lotion. But do you know who can help you take your beauty business to the next level?
Here at Lash Stuff, we specialize in all things beauty. And we stock the products and accessories that you need to offer your clients what they've always wanted.
Ready to discover what we can do for your own business? All you have to do is contact us today!